OE Exchange, LLC COEX), a PVD wheel distribution and management company, serves as Program Manager to design and implement Auto Dealer Installed Wheel Program activity, including; but not limited to , merchandising, inventory management, PoS marketing,, financial reporting, and logistic support. We are committed to implementing our program with Original Equipment Factory Wheels (OEM) ONLY:
OEM wheels are designed and engineered for exact fitments to each vehicle. The engineering ensures performance, durability and the highest safety standards for customers.
The Center of Excellence is a collaboration of knowledge within the Onward Group dedicated to World Class PVD coatings and design capabilities. The CoE promotes high industry standards focused on form, fit and function.
The CoE works within multiple industries:
Automotive OEM and Aftermarket Wheels
Automotive OEM and Aftermarket Parts
The CoE focuses on PVD attributes which control:
Durability and Ease of Care
Conductive / Non-Conductive Coatings
Resistance to heat
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